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More than 300 million users now use Instagram stories daily and posting your run content to stories is a great way to boost reach and battle. In the feature ’ s launch web log post Instagram explained : When you come across something in feed that inspires you — like a station from a supporter raising money for a causal agent or a photograph of a raw design from your favorite brand — you can now promptly plowshare that post as a gummed label to your story for your friends and followers to see .

How to share feed posts to Instagram Stories

To parcel run posts to stories :

  1. Tap the paper airplane button below the post (like you would to send a direct message)
  2. You’ll then see an option on the following menu to “Create a story with this post”
  3. Tap it to see the feed post as a sticker with a customized background ready to share to your story. You can move, resize or rotate the photo or video. You can also use drawing tools or add text and stickers.

Any stake shared to a report will include a connection back to the original station and include the original poster ’ second username. only posts from public Instagram accounts can be shared to stories. If you have a public account and would like to opt-out from letting people share your posts to stories, you can do so within Instagram ’ sulfur settings. In a holocene episode of The Science of Social Media, hosts, Hailley and Brian discussed this update ( around the 4:45 punctuate in the below audio ) : Want to stay up-to-date with the latest social media news and views ? Subscribe on iTunes or Google Play.

How brands can use this feature

many brands and influencers already use stories as a way to drive attention to their latest feed and promote their latest posts. This update will be a welcome improvement to this summons by allowing users to directly link to their latest fertilize posts, preferably than taking a screenshot of a post and manually adding it to stories . As Brian mentions in the podcast, this could enable brands to use stories as a room to cross-promote their prey posts to their audience on stories — people who may have potentially missed the post in the feed. “ One of the reasons we love stories so much is that it can be used as cross-promote content and now users will be able to go from stories directly to your fertilize, ” he explained. Hailley besides drew comparisons between this feature and Twitter ’ s quote pinch functionality, where users can contribution message from the feed, but besides add their own thoughts and context around it. This is another exciting update from Instagram — following the contribution to stories and live video chat announcements at F8 — and it helps to better connect the fertilize to stories angstrom well as providing a way for users to re-share some of their favorite Instagram content in a more public way than sharing with a couple of friends via a lead message. These updates nowadays available on Android and will be coming to iOS in the come days.

What do you think to this release from Instagram ? Will it change how you use Instagram stories for your business ? Let us know in the comments ? Check out another holocene Instagram launch : IGTV : Long-form video on Instagram
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